Good Earth has opened its newest store at Khan Market, Delhi.

The layout of the shop uses every inch of the irregularly shaped small space (1200 sq ft.).

Layers of floor to ceiling shelving are laid out in a strict rectangular geometry that slices through the oddly shaped shell without touching the walls, creating a delightful wandering path. 

The screened off areas create niches and 'jharokhas' revealing selective glimpses of what lies beyond. 

The lighting gives the products a 'daylight' like environment.