Mumbai: Colgate-Palmolive (India) Limited, the market leader in Oral Care, in association with the Indian Dental Association (IDA), has organized free dental check-ups in Mumbai through October 2007.

Besides Mumbai, the free dental check-up is also being offered in other cities across India and will see over 8000 dentists in 175 cities committing a part of their time for this initiative everyday through October 2007.

Those interested in availing the free dental check-up, have to simply call the toll free OHM helpline 1800-22-55-99 or SMS their pin-code to 5676725 for details of the participating dentists conducting free dental check-ups close to their homes.

They then need to place a call to the dentist for an appointment and simply schedule their free dental check-up.

Interested consumers and shoppers can also log on to the Oral Health Month website ( www.oralhealthmonth.co.in), for complete information on the free dental check-ups and other activities under OHM 2007.